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The eCom Email Marketer blog
Page 21 of 26. Retention teardowns, lifecycle playbooks, and the tactical email and SMS breakdowns we send operators every day.
Posts, page 21
May 5, 2025
Hero Cosmetics’ Product Launch Email
This week, we're breaking down Hero Cosmetics' launch email for their retinol patch—what they nailed, where they left conversions on the table, and what you...
May 2, 2025
Timing Matters: When (& How Often) to Email Your List
Plus, an SMS playbook you can swipe and how to stay in control with Apple's AI
May 1, 2025
From Cart to Conversion
Plus, an AI prompt you’ll want to steal and tips to scale smarter
April 30, 2025
Navigating iOS and Privacy Changes
Apple’s privacy updates have thrown a wrench in the usual playbook—messing with your tracking, inflating your open rates, and stripping key data from your...
April 28, 2025
Trade Coffee’s Mother’s Day Email: A Cozy Vibe with Room to Grow
Mother’s Day campaigns are everywhere—but not all of them strike the right tone. Some push too hard, others miss the moment entirely. Trade Coffee brewed up...
April 25, 2025
How to Use First-Party Data to Create Better Email & SMS...
No creepy tracking. Just better data, smarter campaigns, and cherry cola news.
April 24, 2025
From Yes to The Dress: A Deep Dive Into Birdy Grey’s Email Flow
Plus, an AI prompt that puts the personal in personalize and your chance to take advantage of our spring time community offer.
April 23, 2025
List Hygiene In Email & SMS: What eCommerce Brands Need to Know
You can have the most beautifully designed email. The most perfectly timed SMS. But if your list is full of ghosts, you’re just lighting money on fire.
April 21, 2025
Finn’s Earth Day Email: Good Vibes That Could Sell Harder
Plus, this week’s latest hiring opportunities and tech updates you need to know.
April 18, 2025
Send Smarter: 9 A/B Tests That Actually Improve Your Emails
Plus, a new protein bar will fill you up and keep you buzzing all morning.
April 17, 2025
A Breakdown of Owala’s Birthday Bash Email Flow
Plus, an AI prompt that will fast track your A/B subject line testing.
April 16, 2025
Ways to Use AI in Email & SMS Marketing
Plus, this week's latest stories from Shopify, the TikTok ban and more.